Saturday, 25 January 2014

Audience Expectations - Magazine album advert

I decided to ask focus group what they expected to be included on my website from a website of their favourite artist. I received the following responses:

What do you expect on the Magazine Album Advert:
  • A4 portrait
  • ITunes logo
  • Ratings
  • Writing to link to the artist – i.e. Effects on the letter ‘R’, Rihanna
  • A good picture of the artist – possible the album cover
For our artist there is a specific font and colour scheme that runs throughout all the products to create synergy. Despite there not being a specific letter it does follow a uniform look. Once clarifying this to the audience they understood this.

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