Planning our artists costume

From our audience research and idea of what Hannah’s personality would be like I decided to dress Hannah in the season’s latest fashion and wear clothes from Topshop as most of her target audience clothes are from here. Therefore we want her to represent the  audience.

As crop tops are the season’s hottest trend and as spring is coming, I thought it would be nice for Hannah to wear these thought the music video. Also we looked it magazine such as Cosmopolitan to see what types of items are in. This is what we found:

Must have’s included:

• Biker boots
• Crop tops
• Statement jewellery
• Midi rings
• Heels with the cuffs
• Pastel colours
• Leather trousers

Converse are shoes most teens wear so this might be good to wear in some scenes.

I did think of a dress however this is not really ideal for a performance based music video. 

After having an idea of what we wanted Hannah to wear we decided to go home and look through our cupboards to see what we had that match the criteria. 

Also biker boots look really cool and have been advertised in many magazines lately.

Converse are shoes most teens wear so this might be good to wear.

I did think of a dress however this is not really ideal for a performance based music video. 

The next day we all brought in what we had found and had narrowed it down to the following:

• Pastel pink velvet crop top with black leggings (On the bridge in the train st)
• A high neck black crop top and black leggings – but we would include gold statement jewellery and midi rings (Inside the train st on the platform)
• A blue cami with wet look leggings as we didn't have leather trousers (Stage)
• A floral crop top with blue jeans (For the apartment and tunnel shots)
• A blue checked shirt with a black skirt (For the ending of the song)

Most of the items worn were from Topshop!